Edward DeBono
- sequences of arrival of information matters
- it is about creating alternatives, even ridiculous ones to stimulate
- withhold judgement to allow the ideas to be substained and sprouted
- dominant idea & crucial factor: for the liberation of details
- challenging pre-set assumptions (kick them away)
- purpose of fractionation/specialisation is to allow development within its scope but at a higher order, restructuring may still be needed
- choice of entry matters and should be manipulated: can we work backwards?
- attention area: can be altered for a better perspective and for better effective: Reverse the situation? Can we apply it elsewhere? Attention usually settles for the most obvious, all we need is to shift focus
- labeling is such a limitation – is there a point?
- NO versus PO : NO is an method emphasizing on exclusion while PO is non-judgemental
- Blocked by adquecy and complacency
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